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Make sure you have reviewed the Introduction to Content Analysis before completing this assignment!
Choose at least 5 interviews that you would like to focus on for your research paper. You should use the interview(s) you conducted yourself as well as interviews conducted by your group members. I have added those to folders you can access here:Interviews for Topic 1: Language Shift and Language Maintenance Links to an external site.
Interviews for Topic 2: Sustainability and Consumer ChoicesLinks to an external site.
Open a new Google Doc fileLinks to an external site., name it Coded Interviews – Your Name,, title it Coded Interviews – YourName, and copy and paste the complete text of each interview into that document.
Use the comment function to select important “chunks” of text in each interview (words, phrases, occasionally a full sentence) and assign codes to them.Codes should be brief (a word or phrase) descriptions of topics that recur across interviews and/or are relevant to your research question.
You should have a minimum of about 15 codes to successfully complete this assignment, but a strong analysis will probably include 25-30 codes.
Because codes work best if they capture repeated information, often you need to revise or revisit your codes as you move through each interview.
Example of coded interview notesActions
To make sure I can see your comments and codes, click the blue Share button at the top right. Under General Access, you select “Anyone with the link” then change the role to “Editor.”
Open a new Google Doc fileLinks to an external site., ,, title it Content Analysis – YourName, and complete the next steps of the assignment, from start to finish, in that document.
Organize as many of your codes as possible into 4-6 themes, which you can think of as categories of related codes. Label each theme and describe it with 1-2 complete sentences.
Under each theme, list the codes that are relevant and explain exactly what each code refers to. (There should be multiple codes for each theme, but some themes might have more codes than others.)
At the end of this document, create an alphabetical list of all of the codes used.
Example of organized codes and themesActions
At the top of your Content Analysis doc, add a link to your Coded Interviews doc.
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