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Luxury fashion stores in Dubai are fashion hubs where customers can get affordable design items under one roof. There exist over 1000 luxurious shopping outlets that offer the same things to customers. Some of the most renowned luxury stores include Mall of Emirates, Brand for Less, MarkaVIP, The Luxury Closet, and The Outlet Village. These top designer outlets based in Dubai offer to shop for mens and womens luxury designer clothes, bags, and shoes from top designer factories such as Fendi, Gucci, and Hermes. Top curated designer outlets with physical companies such as Harvey Nichols also offer a fashion planet that allows the clients to shop by browsing the products with ease all on the same premises. Malls in Dubai also give clients the comfort of scanning all the products from fashion to beauty, all under one roof, by allowing different departmental stores to deal with various products to ally to provide need-based products to its users. For example, the mall harbors other brands selling varying beauty and diverse clothing, apparel, and shoes. Customer convenience is met so easily by providing all one solution.
Nigerians love designs and fashion, which is seen in their involvement in the Dubai fashion trade market. Many Nigerians who associate with top brands in fashion, such as Gucci and Prada, fly out of the country to Dubai and Europe. Nigeria has a high disposable income which is generated from the oil industry and palm industry, respectively. The Nigerian fashion design industry is on the rise in the 21st century due to the Nollywood film industrys growth and the Afro-fusion music industry. These artists and actors/actresses don these top-notch beautiful designs to express their views and direct influence their viewers followers and employers. According to }ugi and Konatar (2016), purchase made by Nigerians in the Dubai Luxury market makes up to 18% more than other single nations. Nigerians typically buy assorted jewelry, gold, wristwatches, clothes, shoes, fabrics, and electronics.
The strong bilateral trade between Nigeria and UAE has also made it possible for trade movements between them. Many Nigerians move into Dubai and buy large volumes of apparel and fashion items for resale back at home in Nigeria. This attracts high profit and revenue for those who venture into this business, and as a matter of fact, the shops and outlets have borrowed a few concepts from the Dubai stores. Lately, most of the items sold in Dubai are provided by the traders, making it easier for those who cannot afford to get the air tickets back to Dubai.
Reference
}ugi, J., & Konatar, A. (2018). Comparative analysis of the value of nation brands. Ekonomski vjesnik, 31(1), 179-191.
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